Auto.NL

Trigger-led campaign based on location, audience and time of day 

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About this campaign
Create brand awareness
Objective
Netherlands
Location
Sage + Archer and 24AM
Partners

Auto.NL identified an opportunity to promote their vehicles to the wider public during the COVID pandemic, identifying people’s reluctance to use public transport. 

They targeted audiences who were travelling on or around areas of public transport and offered them an opportunity to purchase a car without travelling to the showroom.

 

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