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Avène Solaire

Targeted campaign activated when UV index was above 3

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Avène Solaire-viooh
Avène Solaire-viooh
Avène Solaire-viooh
Avène Solaire-viooh
About this campaign
+61% in consumer consideration
Results
Street furniture, Train and Subway stations in France
Location
Displayce, JCDecaux France, Mediatransports and Happydemics
Partners

Avène Solaire chose to advertise via programmatic DOOH for their latest campaign, activated when the UV index was above 3 on screens in close promixity to pharmacies stocking the product. 

Using real-time optimisation between 7am-8pm, this campaign ran on premium JCDecaux and Mediatransports screens with Displayce as the DSP and VIOOH as the SSP. 

Download the case study to find out more information.

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