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HOKA

Programmatic DOOH and mobile campaign

hoka-viooh
hoka-viooh
About this campaign
76% uplift in brand awareness
Results
Berlin and Munich
Location
WallDecaux, Jellyfish and Sage+Archer
Partners

For their latest campaign to promote the Kawana model, HOKA worked with Sage + Archer and Jellyfish to run a cross-media programmatic DOOH and mobile campaign targeting fitness enthusiasts.

Jellyfish defined a young, urban audience for this campaign, and it was activated during peak footfall between 11am-9pm.

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