Footfall Lift Study

Multichannel campaign targeting automotive-interested users

Reaching an affluent audience with time-targeting

Luxury perfume brand uses programmatic Digital Out-of-Home to determine brand awareness

Location-based campaign running on screens in close proximity to HP retail locations

Programmatic DOOH campaign specifically targeting women 25+

Real-time buying only on DOOH panels overweighted by the affinity target to the "Running" segment

Innovative use of prDOOH activating only when the sky was ‘hazy’ to promote Hazy Jane craft beer

Real-time purchasing only on DOOH panels defined within a radius around animal shelters, pet shops and vets

Using programmatic DOOH with geofencing and audience targeting

Displaying availability of appointments with location-based targeting via programmatic DOOH

Releasing the power of programmatic in DOOH

Promoting new products and increasing footfall to store

Building brand awareness and increasing sales with programmatic OOH

Trigger-led campaign based on location, audience and time of day

Omnichannel campaign with mobile display, digital audio, programmatic DOOH and connected TV

Pan-European campaign utilising mobile and DOOH

Programmatic DOOH campaign delivered against four key audience groups

Super-flexible, non-guaranteed campaign with an always-on approach

Utilising mobile location data to target infrequent customers to visit in-store

Programmatic DOOH and mobile campaign

Driving sales and footfall in-store using real-time occupancy in-store data

Driving visitors in-store using dynamic creative and prOOH

Programmatic DCO campaign for a green energy provider, running on low CO2 emitting screens with dynamic social and political messaging

Targeting the e-Retailer's key demographic in London

Targeting 18-34 year olds with a recruitment drive using geographic and affinity programmatic activation

The world's first DOOH campaign to target mobile audiences

Cross-media campaign combining programmatic OOH and online audio

Weather-triggered campaign using in-flight optimisation

Specific audience targeting using programmatic DOOH with time/day parting

Driving visitors in-store using dynamic creative and prOOH

Programmatic campaign with drive-to-store, using client's first-party data

Trigger-led campaign based real-time pollution level data

Geo-targeted campaign around gym locations

Targeted campaign activated when UV index was above 3

Multi-market campaign across the UK and Italy

Multi-market cross-media campaign across UK and Germany with mobile

Omnichannel campaign with contextual creatives plus affinity targeting and budget optimisation

Weather-triggered dynamic creatives

Omnichannel campaign with time/day targeting and mobile retargeting

Targeted campaign activated when UV index was above 3

Flexible campaign with measurement across mobile devices for footfall

Large-scale branding campaign using real-time data

Precise day/hour targeting

Promoting LEGO Movie 2

Dynamic creative optimisation campaign generating odds for football matches

A multichannel campaign comprising programmatic OOH, mobile and CTV

Based around restaurant locations

Ultra-targeted, contextual programmatic with real-time bidding

Weather-targeting triggered campaign to promote Belsazar, a wine aperitif from Diageo

Combining proximity, audience targeting and in-flight optimisation to drive in-store visits

Weather-trigger based programmatic campaign

Programmatic OOH campaign optimised in real-time with ultra-targeted broadcast

Promoting flexible working in CBD environments

Programmatic DOOH campaign activated when the UV index was greater than 3

Targeting commuters on the move

Targeting travellers at premium sites nationwide, including airports

Test and learn approach for the brand using programmatic DOOH

Delivering individual player creatives to screens around their hometown using panel-based DCO – a media first

Tracking traffic, trends and audiences with real-time reporting

Omnichannel campaign with affinity activation and location data to drive audiences to store

Creatives delivered real-time to audiences against the client's 1st party data