Digital Out Of Home (DOOH) News
Stay informed with the latest DOOH and OOH advertising news and developments at VIOOH.
Latest news
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5 min read | October 22, 2024BackLite Media partners with VIOOH to bring Programmatic Digital Out-of-Home to the Middle EastRead more
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9 min read | September 17, 2024Programmatic DOOH adoption globally expected to rise to 35% in the next 18 monthsRead more
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4 min read | September 3, 2024VIOOH continues to innovate for OOH media owners with new audience-based visual planning enhancementsRead more
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3 min read | August 13, 2024KEVANI Partners with VIOOH to Launch Programmatic Sales Across Iconic Media DestinationsRead more
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3 min read | July 23, 2024VIOOH and Intersection partner on digital out-of-home programmatic sales across the USRead more
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4 min read | July 9, 2024VIOOH announces new Board Chair Nick Parker, a highly regarded figure of the OOH industryRead more
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5 min read | June 3, 2024Vistar Media Bolsters Programmatic OOH Marketplace Across Mainland China in Partnership with VIOOHRead more
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5 min read | May 10, 2024VIOOH listed one of the Best Places to Work 2024 by The Sunday TimesRead more
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9 min read | May 8, 2024JCDecaux Cityscape embarks on Real-Time Bidding for prDOOH – UV index triggering & audience targeting with sunscreen brand Banana BoatRead more
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5 min read | April 22, 2024VIOOH launches programmatic sales for Digital Out-Of-Home with Beijing MetroRead more
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5 min read | December 11, 2023VIOOH shares industry-first carbon emissions measurement hitting 18% below benchmarkRead more
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7 min read | December 6, 2023STDecaux, in partnership with VIOOH, launches programmatic sales for Digital Out-Of-Home in mainland ChinaRead more
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4 min read | November 30, 2023JCDecaux in partnership with VIOOH launches programmatic sales for Digital Out-Of-Home in South AfricaRead more
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4 min read | November 8, 2023VIOOH-JCDecaux partner to launch programmatic sales in PortugalRead more
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6 min read | October 10, 2023VIOOH and Yahoo DSP partner to explore the value prDOOH delivers within multi-channel campaignsRead more
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7 min read | September 12, 2023Advertisers globally expected to increase programmatic DOOH spend by a thirdRead more
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5 min read | September 4, 2023Global digital out of home marketplace VIOOH announces new ANZ hiresRead more
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3 min read | June 21, 2023VIOOH launches the State of the Nation of Programmatic DOOH 2023 report for mainland ChinaRead more
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5 min read | June 13, 2023VIOOH and FRAMEN Unite to Unleash the Power of Digital Out-of-Home AdvertisingRead more
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5 min read | June 7, 2023VIOOH launches new real-time platform alongside suite of premium featuresRead more
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5 min read | May 15, 2023VIOOH listed one of the ‘Best Places to Work 2023’ by The Sunday TimesRead more
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4 min read | February 8, 2023Ad Tech Industry Leader Hervé Brunet Joins VIOOH’s Board of DirectorsRead more
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5 min read | December 12, 2022VIOOH announces partnership with leading French media owner in-Store MediaRead more
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4 min read | December 1, 2022VIOOH Announces Partnership With Leading French Media Owner, DOOHYOULIKERead more
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3 min read | November 29, 2022VIOOH Announces New Dynamic Creative Optimisation Solution that Enables Advertisers to Adapt Creatives in Real-TimeRead more
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5 min read | October 25, 2022Blis partners with VIOOH to bring premium digital out of home inventory to its platformRead more
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8 min read | October 11, 202287% of UK media professionals set to retain or increase investment in programmatic DOOH in the next 18 monthsRead more
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2 min read | September 21, 2022VIOOH and JCDecaux North America Launch Programmatic DOOH Capability for New York Digital NewsstandsRead more
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3 min read | August 30, 2022Google adds digital out of home to Display & Video 360 including VIOOHRead more
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4 min read | July 12, 2022VIOOH and JCDecaux Belgium launches its programmatic DOOH offer at Brussels AirportRead more
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4 min read | June 21, 2022JCDecaux and VIOOH launch programmatic digital out-of-home in BrazilRead more
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4 min read | June 17, 2022VIOOH and JCDecaux UK launches programmatic Digital-Out-of-Home at London’s Heathrow airportRead more
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6 min read | June 6, 2022Let your programmatic DOOH campaigns take off at Singapore Changi AirportRead more
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5 min read | May 18, 2022VIOOH Announces Partnership with Australia’s largest Health and Wellbeing Media Business, Tonic Media NetworkRead more
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6 min read | May 5, 2022MTR advertising Launches Programmatic Trading Offering Expediting Digital Transformation of Out-of-Home Advertising in Hong KongRead more
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7 min read | May 3, 2022CUPRA runs first ever programmatic digital OOH campaign across Frankfurt AirportRead more
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4 min read | April 29, 2022VIOOH wins Technology Company of the Year at the British HR Awards 2022Read more
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5 min read | February 16, 2022VIOOH and JCDecaux’s Programmatic Digital Out of Home Offering Takes Off at U.S. AirportsRead more
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3 min read | January 26, 2022Schroders’ Digital OOH-led Omnichannel Campaign Drives Impressive 80%+ CTRRead more
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2 min read | October 5, 2021VIOOH Announces Partnership with Iconic Out of Home Media Owner Branded CitiesRead more
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3 min read | July 21, 2021VIOOH launches new Hong Kong JCDecaux Cityscape advertising inventoryRead more
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3 min read | June 29, 2021Introducing our latest partnership with Taptap to supply digital out-of-home advertising globallyRead more
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3 min read | May 7, 2021Programmatic Out of Home powers electric cars and coffee in award-winning campaignsRead more
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2 min read | April 27, 2021VIOOH and Atedra Announce Partnership to supply Digital Out-of-Home advertising in the USRead more
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3 min read | April 7, 2021Programmatic Out of Home Essential to Hong Kong Digital Ad CampaignsRead more
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3 min read | February 9, 2021DOOH Glossary signals first step towards advertising standardsRead more
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3 min read | February 2, 2021DPAA Expands Board of Directors with Addition of Digital Media and Programmatic ExecutivesRead more
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2 min read | January 14, 2021VIOOH and Ubimo Announce Partnership to Offer Data-Driven DOOH Advertising on JCDecaux InventoryRead more