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VIOOH has partnered with international research and strategy agency, MTM, to survey advertisers and agencies across The Nordics (Sweden, Norway, Denmark and Finland) to learn about the current state of the nation of programmatic DOOH (prDOOH) advertising - the first in-depth prDOOH research for the region. 

This white paper, based on the extensive survey of media professionals across all of these Nordic markets, discusses some of the big questions for prDOOH for today and in the future.

VIOOH will be joining JCDecaux Sweden at their head office for an exclusive breakfast event with industry experts to discuss the findings and ways that the industry can come together to address areas for development. 

WHEN
Wednesday, 4 June
08:00 AM - 10:30 AM
WHERE
JCDecaux Sweden, Stureplan 13, 111 45 Stockholm, Sweden
Agenda
08:00 - Arrival and Breakfast
08:35 - Welcome and State of the Nation 2025 Nordics: Key Findings
08:50 - Industry Panel with Vistar Media, JCDecaux Sweden, The Trade Desk and Tre Kronor Media
09:25 - Q&A
09:50 - Networking
10:15 - Event close
Meet the panelists
Patrik Garpmo
Senior Programmatic & Ad Ops Specialist
Tre Kronor Media
Amelie Roy
Lead Associate Trading Director
The Trade Desk
Sebastian Larsson
Nordic Sales Manager
Vistar Media
Örs Szasz
Head of Programmatic
JCDecaux Sweden
Download our report