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VIOOH has partnered with international research and strategy agency, MTM, to survey advertisers and agencies across the United Arab Emirates, Qatar and Saudi Arabia to learn about the current state of the nation of programmatic DOOH (pDOOH) advertising - the first in-depth pDOOH research for the region.
In partnership with The Drum, we are delighted to invite you to an exclusive virtual event to unpack insights from VIOOH's 2026 State of the Nation Middle East white paper - the first-ever research into programmatic DOOH for the region.
The Middle East is one of the fastest-growing markets in the world for digital advertising, and programmatic DOOH is a digital media channel making waves.
Please confirm your attendance by clicking the link below.
Timings below are listed under Gulf Standard Time (GST).
WHEN
Wednesday, 29 April
02:00 PM - 03:30 PM
WHERE
Virtual (timings are in Gulf Standard Time)
Agenda
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Key Findings
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Fireside Chat with Jem Djemal (VIOOH) and Léon Mardini (WPP Media - Mindshare, Qatar Airways)
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In conversation with… DV360 and WPP Media. With Diu Hoang (VIOOH), Tomás Conway (Google DV360) and Yasmine Al-Turk (WPP Media)
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Industry Panel with Gavin Wilson (VIOOH), Dom Kozak (JCDecaux Middle East), Eamon Sallam (Elevision) and Farshad Dabeshkhoy (The Trade Desk)
Our expert panelists
Jem Djemal
VIOOH
Yasmine Al-Turk
WPP Media
Leon Mardini
Mindshare, Qatar Airways
Diu Hoang
VIOOH
Tomás Conway
Google, DV360, MENA
Gavin Wilson
VIOOH
Dom Kozak
JCDecaux Middle East
Eamon Sallam
Elevision
Farshad Dabeshkhoy
The Trade Desk
Sign up to our virtual event
